The Persistence of Memory by Salvador Dali. Retrieved 7th of October from: http://www.moma.org/collection/object.php?object_id=79018
In postmodern variation of Salvador's Dali "The Persistence of Memory" by Zeitan the painting get an absolutely new modern meaning. As probably all modern especially young people know, Simpsons are a symbol of a modern family of the 21st century. They represent both sides of modern families - ridicule negative features and underline positive ones. The appearance of Simpsons on The persistence of memory brings a new cultural message and tries to make people thing about the future instead of turning back to the past. Simpsons in The Persistence of Memory is a parody but I think it is already a new art object itself. What I personally really like abut it is that it does respect the original painting. It does not make fun of it but has a dose of healthy irony. The author “builds” something completely new and creative using famous Dali’s painting as a historical quotation and a base for it. Kaufman states that states that modern design “is the planning and making of objects suited to our way of life, our abilities, our ideals.” (Kaufman, 1948 as sited at Woodham p.187). I consider this parody is a very good example implementation of his words.
References:
1.Woodham, J. (1997), Pop to Post-Modernism: Changing Values in Twentieth-Century Design (p. 187) Oxford; New York: Oxford University Press


